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Unleashing Nature's Fabrics
Can sustainably sourced wood be the secret ingredient to curb fashion waste?
Almost 70% of new clothes manufactured today are made with plastic polymers. These polymers break down into microplastics, polluting our water, air, and soil. Eventually, they enter our bodies, affecting our heart, lungs, brain, and reproductive health.
People have more clothes today than ever, and they’re wearing them less often, creating a vicious cycle of fast fashion that is fueling this environmental crisis. But help is on the way.
A natural source of fiber that has existed since the dinosaurs has the potential to revolutionize the fashion industry, and you probably see one every day.
Trees.

A tree grows in a field against the backdrop of a beautiful sunset.
What most people don’t know is that wood can be ground into a pulp to create a kind of slurry mixture. Then, that slurry is turned into fibers. Those freshly made fibers are spun into yarns or fabrics called lyocell.
The best part about this process is that lyocell uses a closed-loop system to create its fibers, which means there is minimal waste discharge during production.
But, to make this material, aren’t we cutting down trees? Isn’t that like… bad?
Wood is needed to create this material, but it’s still more eco-friendly than other alternatives. Most of the wood pulp used for Lyocell production is typically sourced from sustainably managed forests, with some brands using certified sources like FSC (Forest Stewardship Council).

The logo used on wood products certified by the Forest Stewardship Council
Lyocell also uses less water than other traditional fabrics like cotton. It takes between 10,000 and 20,000 liters of water to produce 1 kilogram of cotton. Lyocell only requires 50-80 liters of water to produce 1 kilogram of lyocell fibers. That’s a massive difference.
Lyocell is also considered hypoallergenic, which means it’s less likely to irritate sensitive skin than other fabrics.
Lyocell’s eco-friendly process from beginning to end produces a fiber that is softer than cotton with the moisture-wicking properties of activewear.
Lyocell is sustainable, comfortable, and plastic-free, making it a great alternative fabric for your next piece of clothing.
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